Thursday, January 31, 2008

Still time to capture the V-day market

January can be a real sluggish month sales wise and such a let down after the "holiday" frenzy. No worries though, you can still make up for the slump in January with V-day .....and there's still time! Here are a few ideas to get your creative market juices flowing:

  • Reach out to your mailing list with a "special offer" just for subscribers.
  • Offer a BOGO for repeat customers.
  • Have a V-day drawing and create some buzz....blog about it, send a press release out, etc..
  • Host a trunk show in your home or try to get into a local salon. Network....for a girls night out with a "hostess" getting free jewelry....have a theme...."Love yourself first and have a little girl fun!"
  • Offer a "wish list" service....let your customers choose items and you be their secret cupid by forwarding their wishes to the "designated" person.....include a "may also like" with a special offer!
Leave a comment if you have any other great V-day marketing inspiration!

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