Shameless Self Promotion....Vote for Randi-Sue!

I recently sponsored The Spirited Woman video contest by donating three fused glass necklaces with a retail value of $100 for the winner.

Nancy Mills encouraged me to enter the video contest myself (it didn't matter that I was sponsoring prizes for the winners)....so I entered my alter ego the crown wearing Dallas Designing-Diva!

Well, I have some exciting news....I was 1 of 7 finalists chosen. Woo Hoo!

Please help me win by Voting for Randi-Sue before October 13th. Don't forget to tell your family and friends too!

See, there is nothing wrong with a little shameless self promotion!

~Randi-Sue

Rock the world, show off your jewelry and have the chance to win prizes.....

Are you ready to rock the world? Grab your digital cameras, flip videos, iphones, whatever...this is a great way to "market yourself" to thousands of women!

SPIRITED WOMAN is sponsoring its first ever video contest. Yeah! Enter your 2-minute or less video, and you'll have a chance to WIN a $100 first prize, the Spirited Woman Video Award, a one-hour astrology reading with famed astrologer Susan Miller, a $250 Emerita gift basket, and some very special prizes.

The goal of the video contest is for spirited women from all over the planet to show your "spirit to the world" and to answer the question, "Why am I a Spirited Woman?" or put another way, "Why do you feel that YOU are a Spirited Woman?"

We're looking for you to show your enthusiasm, unstoppability, zest for life, personality, sense of adventure, creativity, and to be inventive. We want you To HAVE FUN and to EXPRESS YOUR SPIRITED WOMAN SELF. All levels and ages are welcome!!

Check out my video entry, Why Randi-Sue is a Spirited Woman, and the PR I'm receiving because it is on the front page Spirited Woman today. The video was super easy and fun to film....I can't wait to see your entry. Leave a comment with a link to your video and don't forget to wear your jewelry creations when you film!

~ A fun and spirited woman at heart,

Randi

Build Relationships.....

When I first took the leap and decided to sell my handcrafted jewelry, I was very unsure of myself and definitely out of my comfort zone. Looking back, I don't know why I couldn't see the parallel between my retail experience and my new entrepreneurial adventure!

I had a very successful retail career that helped me pay my way through college. The reason that I was always in the top 10 sales was because I always focused on building a relationship with the customer and NOT jumping right to "selling".

I don't know why I thought selling my artisan jewelry should be any different? Nerves, I guess!

Now, I love doing shows and don't get butterflies and continually 2nd guess my display, pricing, etc...I get excited about all the people that I'm going to meet that day. Does that mean I will have stellar sales? Maybe...but it is not my focus. My goal is to "reach out and touch" as many people at possible so they will remember me in a "positive" way.

With each show I do, I have repeat customers whom I have come to know many personal details...from births to deaths and many celebrations in between. It is these relationships that have allowed my business to flourish.....not only do they trust and continue to buy from me but are my "cheerleaders" and refer others to my business.

Now, remember the 80/20 principle I've mentioned.....80% of your business will come from 20% of your customers! Do you know who your "golden 20" are? I do and I treat them like "Platinum" with targeted offers , handwritten cards, and phone calls.

By building relationships and NOT focusing on selling, I have gained many loyal customers who continue to "cheerlead" and send referrals my way. It is so much easier to build a relationship when there is a connection already ( eg My aunt has a gorgeous necklace and said you could help me customize a design for the corporate world.).

Here's to your success in business,

~Randi
P.S.
I'm sponsoring " 3 original necklaces valued at $100 each" as prizes for the Spirited Woman Video contest. The entry deadline is Sept 30th so grab your video camera and your friends ....and show your spirit!

You can check out my alternate persona, the Dallas Designing-Diva's, video entry here......Post a comment and link to your video entry here!