Advertising-spend your dollars wisely

Advertising may be described as the science of arresting the human intelligence long enough to get money from it.
- Stephen Leacock

Online and off line advertising can bring you business if you know who your target market is. Some of the best advice I ever got early on is, learn who your target market is (who buys your product) then decide how to get your product/service in front of them.

Do you know who your target market is?