Gifted Communications Blog-great resource for the new and seasoned jewelry artist/designer
I subscribe to the Gift List Media Newsletter and have found it to be a golden nugget in my e-mail inbox! It also reminded me that many "holiday gift list" deadlines are looming and if you haven't already got that pitch in you may have a sad looking 4th quarter.
Whether you are a newbie or a seasoned jewelry artist/designer, you may be scratching your head on how to introduce your product to magazines, newspaper editors, "on camera" (film or tv show), reviews, etc...
Publicity can make a huge difference in your sales and there is no "magic bullet" IMHO. It is a matter of "customizing" each product's pitch for each media outlet which can be very intimidating.
The Gift List Media now falls under the umbrella Gifted Communications and has a fairly new Wordpress blog so you can get articles from many PR experts in the field. I am excited to have another resource at my fingerprints! Grab a cup of your favorite brew whatever that may be and read some of the great posts that will help you navigate the PR and marketing of your jewelry professionally and successfully!
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