What the heck is a media ready photo?

No matter how you sell your jewelry-online, craft shows, boutiques, etc.....at some point, you may want to send a press release or you get a request for a media ready image....Are you ready?

Whenever you have pictures taken (whether by you or a professional), you always want to have the "master" in its RAW format, a "media" ready photo at 300 dpi (dot per image), and a web ready shot at 72 dpi of the jewelry or art.

Often, media photos are shot with a white background for seamless integration.

If you organize and catalog all your jewelry/art this way, you will be ready for editors requests or when pitching the media. There is nothing more frustrating to an editor to get fuzzy low resolution (<300 dpi) photos; it makes you like an amateur and you and your jewelry/art will not get the exposure you deserve!

Make sure you backup your images on a regular basis and store your CDs in a dry cool place.