Sell More Handcrafted Jewelry with NEW "Seminar in a Box"

If you truly want to make more money with your artisan jewelry, I highly recommend this program by David Weiman. It will help you target customers who will pay the price you're asking without you having to discount your jewelry! In fact, he tells you why you should NOT offer regular discounts/low pricing.....you may be hurting your jewelry business and NOT even know it! He offers a guarantee so if you don't feel you got your money's worth.....just return it (but I will be surprised if you do!)
-To your success,
Randi-Sue
www.Designing-Diva.com



The 5 Keys to Selling Handcrafted Jewelry
is a DVD and 30-Page Workbook that
Shows You How to BOOST Sales
of Your Handcrafted Jewelry...
and You Learn it All from HOME!

How much MORE JEWELRY could you sell if you knew...

• how to set and achieve your goals in a way that would help you, even when you're not consciously thinking about it...
  
• how share your goals with others so that you are more likely to achieve them...
  
• how to start taking massive action for maximum success...
  
• how to identify any obstacles you might face in pursuing your business goals and dreams...
  
• why you should write a business plan and an outline that will help you write one quickly and easily...
  
• what the elements are of a successful marketing plan...
  
• why you should focus on what you love to make...
  
• how to write a great description of your products...
  
• how to assess your competition...
  
• how to price your jewelry correctly and avoided under-pricing...
  
• how to identify the prospects who are your ideal customers...
  
• how to identify the right places to sell your jewelry...
  
• options for promoting your jewelry selling business...
  
• how to correctly handle the common objections that prospective buyers raise about your jewelry...
  
• how to raise the level of your selling skills...
  
• how to increase your product knowledge so that buyers feel confident and comfortable with you...
  
• why story-telling is so important to selling jewelry and how to do it well...
  
• how to represent yourself in the most effective way so that you form a strong relationship with prospective and current clients...
  
• how to develop a set of customer service principles that will ensure you give extraordinary service...
  
• what books, magazines and websites you can read to supercharge your business knowledge...

Here's an Example of
What You Will Learn:

This is from a section of the seminar where we're talking about how to price your jewelry.

It's a discussion about why people buy artisan jewelry, and I mention that it's not because of price, although many jewelry makers become obsessed over trying to find a price that's so low no one would refuse to pay it.

I make this important point: A bargain hunter is NOT a good prospect for artisan jewelry. You shouldn't lower your prices to please the bargain-hunter, because artisan jewelry is not sold on price -- it's sold on other qualities, such as original design, the fact that it was hand-made, and the buyer's connection to you.

In fact, you should avoid selling at low prices (and possibly discontinue lower-priced items) because you'll never compete successfully, with discount stores, and TRUE artisan jewelry buyers don't care that much about price.

This is an actual excerpt from the program:

"Your ideal customer is not somebody who’s shopping on price, and is not somebody who’s going to question your price based on what they know the market to be.

If you’re dealing with someone who says “well I could have bought that citrine at Michael’s for five cents,” that’s not a true artisan jewelry buyer.

I’m telling you that people will pay for what they love. We do it all the time. People don’t need jewelry. No one does. You need shelter, you need clothing, and you need food. You do not need jewelry.

So, if you’re encountering people who are questioning your price, you need to dig a little bit deeper and we’re not really at that part of the seminar yet, we’re only really dealing with how to price your jewelry, not responding to questions about it, but nobody needs it.

[There is an entire section of the seminar where I demonstrate how to smoothly and effectively handle objections that prospects raise.]

Check Out These Reviews:

"He talks about creating goals, targeting a specific market, promoting your work, techniques for selling, and ideas for creating great customer service. All of these are important, and he gives a lot of practical advice and tips, much of which are tied into the workbook that comes with the package. As you listen and/or watch, he prompts you to work through different areas of the book. Though I'm a writer and designer, I'm also a teacher, so I was impressed with the fact that this package includes a lot of different learning style approaches. We all learn differently, and he took this into account by including auditory, visual, and tactile methods for working through the seminar package ... If you have seen David's seminars listed in some of the show listings you get in the mail or by e-mail and have thought how nice it would be to attend one sometime but couldn't due to the cost of the trip and/or the time, then this seminar "to go" will probably appeal to you, especially since the cost of this package is considerably less for most people than traveling to a jewelry convention. Plus, since you own the material, you have the advantage of watching, reading, or listening to it more than just once and can refer to it on an as need basis."
-- Tammy Powley
About.com Jewelry Making Guide
Click here to read the full review

What do Jewelry Makers Like You
Say about David Weiman?

"... you are the best I have found and I recommend you all the time. Thanks for doing what you do. You fill a much needed niche in the marketing world."
-- Wendee Brandenburg
Twin Lake, MI

"I really appreciated Dr. Weiman's gentle demeanor, but everything was loud and clear about marketing strategies. He really drove home that each piece is worth what the customer is willing to pay for it, which is really important for a lot of us who think "I shouldn't price things too high.'"
-- Sharon Davison
Morgantown, PA