Pricing Your Jewelry for Retail Sale

There are many formulas out there for pricing jewelry. You must consider the following:

1. Cost of materials (beads, wire, etc...)
2. Business costs (business cards, tools, entry fees,website, gas,.....)
3. Your Time (hourly wage)

In order to treat your jewelry business like a business you must take all expenses including your time into account, once you do that it really comes down to what the market will bear.

If you are selling your work at a art fair, people will not get sticker shock. They are expecting to pay for a unique piece by an artist. At the local flea market, well it really depends on your area and what type of customers shop there.

Once you have added all your costs to make an item up, you will multiply it (known as keystone pricing) by 2-5* to get your retail selling price for your jewelry. This is NOT a hard and fast rule just what I have used with success in different markets.