Monday, April 2, 2007

Jewelry Marketing Tip #1-gift giving problem solved

Jewelry Marketing Tip #1

Solve a Problem

Every product or service on the planet solves a problem. Do you know how your handcrafted jewelry solves a problem?

Jewelry solves many problems:
*Gift
*Romance
*Love
*Special Moment-birthday, anniversary, wedding, graduation

Get the picture. You are offering a solution/service/product that people are looking for!

Convert that solution into a press release. Here is an example of headline you could use for a press release:

Mother's Day Gifts Under $50 by Designing-Diva Jewelry


If you were a reader, would you care enough to read on? Yes. Mother's Day is a huge retail day and people are looking for gifts so they will read on. You have just provided a solution to their problem.

1 comment:

Anonymous said...

Well Mothers Day is surely approaching and it's time to pick out that perfect gift...so for some ideas and resources just visit my blog on Mothers Day Gifts sometime and check out all that i've posted there...i'm sure you'll enjoy your visit!!!